What's a cookie?

 

Cookies are small text files that can be used by websites to make a user's experience more efficient.

The law states that we can store cookies on your device if they are strictly necessary for the operation of this site. For all other types of cookies we need your permission.

This site uses different types of cookies. Some cookies are placed by third party services that appear on our pages.

You can at any time change or withdraw your consent from the Cookie Declaration on our website.

Learn more about who we are, how you can contact us and how we process personal data in our Privacy Policy.

 

Necessary cookies introduction

Necessary cookies help make a website usable by enabling basic functions like page navigation and access to secure areas of the website. The website cannot function properly without these cookies.

 

Preference cookies introduction

Preference cookies enable a website to remember information that changes the way the website behaves or looks, like your preferred language or the region that you are in.

 

Statistics cookies introduction

Statistic cookies help website owners to understand how visitors interact with websites by collecting and reporting information anonymously.


Marketing cookies introduction

Marketing cookies are used to track visitors across websites. The intention is to display ads that are relevant and engaging for the individual user and thereby more valuable for publishers and third party advertisers.

 

Unclassified cookies introduction

Unclassified cookies are cookies that we are in the process of classifying, together with the providers of individual cookies.

This website uses cookies. We use cookies to personalise content and ads, to provide social media features and to analyse our traffic. We also share information about your use of our site with our social media, advertising and analytics partners who may combine it with other information that you’ve provided to them or that they’ve collected from your use of their services. You consent to our cookies if you continue to use our website.

Cookies are small text files that can be used by websites to make a user's experience more efficient.

The law states that we can store cookies on your device if they are strictly necessary for the operation of this site. For all other types of cookies we need your permission.

This site uses different types of cookies. Some cookies are placed by third party services that appear on our pages.

You can at any time change or withdraw your consent from the Cookie Declaration on our website.

Learn more about who we are, how you can contact us and how we process personal data in our Privacy Policy.

 

•A "cookie" is a piece of information that is stored on your computer's hard drive if you agree to this and which records how you move your way around a website so that, when you revisit that website, it can present tailored options based on the information stored about your last visit. Cookies can also be used to analyse traffic and for advertising and marketing purposes.

•Cookies are used by nearly all websites and do not harm your system.

We are required to obtain your consent for all non-essential cookies used on our website. You can block cookies (including essential cookies) at any time by activating the setting on your browser that allows you to refuse the setting of all or some cookies. However, if you use your browser settings to block essential cookies you may not be able to access all or parts of our site.

How do we use cookies?

•We use cookies to track your use of our website. This enables us to understand how you use the site and track any patterns with regards how you are using our website. This helps us to develop and improve our website as well as products and / or services in response to what you might need or want.

•Cookies are either:

- Session cookies: these are only stored on your computer during your web session and are automatically deleted when you close your browser – they usually store an anonymous session ID allowing you to browse a website without having to log in to each page but they do not collect any personal data from your computer; or

- Persistent cookies: a persistent cookie is stored as a file on your computer and it remains there when you close your web browser. The cookie can be read by the website that created it when you visit that website again. [We use persistent cookies for Google Analytics.]

 

•Cookies can also be categorised as follows:

 

- Strictly necessary cookies: These cookies are essential to enable you to use the website effectively, such as when buying a product and / or service. Without these cookies, the services available to you on our website cannot be provided. These cookies do not gather information about you that could be used for marketing or remembering where you have been on the internet.

 

- Performance cookies: These cookies enable us to monitor and improve the performance of our website. For example, they allow us to count visits, identify traffic sources and see which parts of the site are most popular.

 

- Functionality cookies: These cookies allow our website to remember choices you make and provide enhanced features. For instance, we may be able to provide you with news or updates relevant to the services you use. They may also be used to provide services you have requested such as viewing a video or commenting on a blog. The information these cookies collect is usually anonymised.

 

- Targeting cookies: These cookies record your visit to our website, the pages you have visited and the links you have followed. We will use this information to make our website and the advertising displayed on it more relevant to your interests.

- First and third party cookies: First party cookies are cookies set by our website. Third party cookies are cookies on our website that are set by a website other than our website, such as where we have adverts on our website or use Facebook pixels so that we can show you relevant content from us when you are on Facebook.

 

We use third party cookies on our website and these are set out in the table below.

You can find more information about the individual cookies we use and the purposes for which we use them in the table below:

 

 

Universal Analytics (Google)

_ga
_gali
_gat
_gid

 

These cookies are used to collect information about how visitors use our website. We use the information to compile reports and to help us improve the website. The cookies collect information in an anonymous form, including the number of visitors to the website and blog, where visitors have come to the website from and the pages they visited.

 Application firewall cookie

_zjc*

 

This cookie is set by a third-party web application firewall from Dyn to help maintain the security and performance of our website. Some traffic may receive a challenge to check if it is genuine and if it is, a cookie is set so the user isn’t challenged again.

 Security breach notification form cookie  

ASP.NET_SessionId 

This cookie is essential for the breach notification form – the form that public electronic communications service providers use to notify the ICO of a security breach – to operate. It is set only for those people using the form. This cookie is deleted when you close your browser.

 

 YouTube cookies

PREF*
VSC*
VISITOR_INFO1_LIVE*
remote_sid*

We embed videos from our official YouTube channel using YouTube’s privacy-enhanced mode. This mode may set cookies on your computer once you click on the YouTube video player, but YouTube will not store personally-identifiable cookie information for playbacks of embedded videos using the privacy-enhanced mode.
Read more at YouTube’s embedding videos information page.

PREF - * Expires after eight months
VSC - * expires at the end of your session
VISITOR_INFO1_LIVE - *expires after eight months
remote_sid - * expires at the end of your session

 

 

 

 

 

Name

Provider

Purpose

Expiry

Type

__cfduid [x2]

cookiebot.zendesk.com
zdassets.com

Used by the content network, Cloudflare, to identify trusted web traffic.

29 days

HTTP Cookie

__cfruid

cookiebot.zendesk.com

This cookie is a part of the services provided by Cloudflare - Including load-balancing, deliverance of website content and serving DNS connection for website operators.

Session

HTTP Cookie

__RequestVerificationToken

cookiebot.com

Helps prevent Cross-Site Request Forgery (CSRF) attacks.

Session

HTTP Cookie

ASP.NET_SessionId

cookiebot.com

Preserves the visitor's session state across page requests.

Session

HTTP Cookie

ASPXAUTH

cookiebot.com

Identifies the user and allows authentication to the server

Session

HTTP Cookie

CookieConsent

cookiebot.com

Stores the user's cookie consent state for the current domain

1 year

HTTP Cookie

ZD-suid

cookiebot.com

Unique id that identifies the user’s session.

Persistent

HTML Local Storage

Preferences

Preference cookies enable a website to remember information that changes the way the website behaves or looks, like your preferred language or the region that you are in.

Name

Provider

Purpose

Expiry

Type

Userlang

cookiebot.com

Remembers the user's selected language version of a website

1 year

HTTP Cookie

ZD-settings

cookiebot.com

Arbitrary and anonymous settings for the user's preferences when browsing a Zendesk knowledge base.

Persistent

HTML Local Storage

ZD-store

cookiebot.com

Registers whether the self-service-assistant Zendesk Answer Bot has been displayed to the website user.

Persistent

HTML Local Storage

Statistics

Statistic cookies help website owners to understand how visitors interact with websites by collecting and reporting information anonymously.

Name

Provider

Purpose

Expiry

Type

_ga

cookiebot.com

Registers a unique ID that is used to generate statistical data on how the visitor uses the website.

2 years

HTTP Cookie

_gid

cookiebot.com

Registers a unique ID that is used to generate statistical data on how the visitor uses the website.

1 day

HTTP Cookie

collect

google-analytics.com

Used to send data to Google Analytics about the visitor's device and behaviour. Tracks the visitor across devices and marketing channels.

Session

Pixel Tracker

ZD-buid

cookiebot.com

Unique id that identifies the user on recurring visits.

Persistent

HTML Local Storage

ZD-currentTime

cookiebot.com

Registers the date and time for the user's latest visit to the website.

Session

HTML Local Storage

 

Marketing  

Marketing cookies are used to track visitors across websites. The intention is to display ads that are relevant and engaging for the individual user and thereby more valuable for publishers and third party advertisers.

Name

Provider

Purpose

Expiry

Type

_fbp

cookiebot.com

Used by Facebook to deliver a series of advertisement products such as real time bidding from third party advertisers.

3 months

HTTP Cookie

Fr

facebook.com

Used by Facebook to deliver a series of advertisement products such as real time bidding from third party advertisers.

3 months

HTTP Cookie

GPS

youtube.com

Registers a unique ID on mobile devices to enable tracking based on geographical GPS location.

1 day

HTTP Cookie

IDE

doubleclick.net

Used by Google DoubleClick to register and report the website user's actions after viewing or clicking one of the advertiser's ads with the purpose of measuring the efficacy of an ad and to present targeted ads to the user.

1 year

HTTP Cookie

pagead/1p-user-list/#

google.com

Unclassified

Session

Pixel Tracker

PREF

youtube.com

Registers a unique ID that is used by Google to keep statistics of how the visitor uses YouTube videos across different websites.

8 months

HTTP Cookie

test_cookie

doubleclick.net

Used to check if the user's browser supports cookies.

1 day

HTTP Cookie

Tr

facebook.com

Used by Facebook to deliver a series of advertisement products such as real time bidding from third party advertisers.

Session

Pixel Tracker

VISITOR_INFO1_LIVE

youtube.com

Tries to estimate the users' bandwidth on pages with integrated YouTube videos.

179 days

HTTP Cookie

YSC

youtube.com

Registers a unique ID to keep statistics of what videos from YouTube the user has seen.

Session

HTTP Cookie

yt-remote-cast-installed

youtube.com

Stores the user's video player preferences using embedded YouTube video

Session

HTML Local Storage

yt-remote-connected-devices

youtube.com

Stores the user's video player preferences using embedded YouTube video

Persistent

HTML Local Storage

yt-remote-device-id

youtube.com

Stores the user's video player preferences using embedded YouTube video

Persistent

HTML Local Storage

yt-remote-fast-check-period

youtube.com

Stores the user's video player preferences using embedded YouTube video

Session

HTML Local Storage

yt-remote-session-app

youtube.com

Stores the user's video player preferences using embedded YouTube video

Session

HTML Local Storage

yt-remote-session-name

youtube.com

Stores the user's video player preferences using embedded YouTube video

Session

HTML Local Storage

 

 

You can alter your cookie preferences at any time by controlling your cookie settings through your web browser.

You can opt out of being tracked by Google Analytics across all websites, by going to http://tools.google.com/dlpage/gaoptout.

 

If you have any questions about the cookies that we use, feel free to email us at info@assetbusinessconsultancy.co.uk